XYXX | Everyday, Elevated

 

Founded in 2016 by Yogesh Kabra, XYXX is a homegrown Indian brand that specialises in underwear and loungewear for men, made from eco-friendly fabrics. XYXX claims to be a hip, millennial-first men’s lifestyle label. Since its inception, XYXX has strived to create products that challenge the status quo in the innerwear segment, keeping innovation, craftsmanship, comfort and customer experience as true north. 

Their mission is to challenge the status quo and strengthen our position as a proudly homegrown brand at the forefront of clothing technology. In the last year itself, they have witnessed tremendous growth of over 300% (in revenues) as compared to pre-pandemic levels. They are happy to have found the perfect partners in DSG Consumer Partners, Synergy Capital Partners," said Yogesh Kabra, founder, XYXX. 

XYXX has adopted an omnichannel approach to serving its customers. The brand is present in over 6,000 strategic offline outlets along with other major e-commerce marketplaces. 

XYXX has consistently kept a razor-sharp focus on innovation and consumer insight. As the loungewear segment witnesses rapid growth among Indian consumers, we’re proud to continue investing in a brand that leads the charge with technology-backed, sustainable alternatives in the segment, said Manu Chandra, founder and managing partner at Sauce.VC.

Buy it :

Men’s Silver Cotton Underwear for Men (Size-M) : Click Here

Men’s Silver Cotton Underwear for Men (Size-L) : Click Here

Men’s Silver Cotton Underwear for Men (Size-M) : Click Here

Men's Trunk, Intellisoft Micro Modal Printed Underwear (Size-M) : Click Here

Men's Trunk, Intellisoft Micro Modal Printed Underwear (Size-L) : Click Here

Men's Trunk, Intellisoft Micro Modal Printed Underwear (Size-M) : Click Here

Thanks for Visiting !!